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Papers On Internet & Related Issues
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Advancing to the Click and Mortar Business Model
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A 20 page paper discussing points that need to be considered when adding an electronic commerce component to a standard retail operation, or when beginning a new business with both virtual and physical shopping locations. The paper discusses best practices and whether to make or buy the software that will drive the electronic commerce side of the operation. It also compares the virtual and physical locations, benefits to business and benefits to society. The virtual store is unlikely ever to totally replace the physical brick-and-mortar form. Virtual and physical forms complement each other well, however, providing that the business retains focus on the source of its good fortune, the customer. Bibliography lists 11 sources.
Filename: KSebizDevImple.rtf

Amazon.co.uk
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This 8 page paper uses Amazon.co.uk as a case study to look at the way in which e-commerce can be used as an effective business method, the importance of the consumers experience and the explanation of a business model developed specifically for e-commerce. The bibliography cites 7 sources.
Filename: TEamazoncouk.rtf

Amazon.com
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A 3 page paper answering 6 questions about Amazon.com’s strategic direction; use of technology; core competencies; mission statement; and integrity of customer data. No introduction or conclusion. Bibliography lists 5 sources.
Filename: KSmgmtAmazon.rtf

Amazon.com
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This 20 page paper examines the internet retailer Amazon. The paper is written in two parts. The first part (18 pages), performs a value chain analysis and a Porters Five Forces analysis and then examines the overall strategy of the company. The paper ends with a short second section where the potential purchase of an iPod nano is used as an example to compare three shopping sites; Yahoo! Shopping, EBay and Amazon.com. The bibliography cites 10 sources.
Filename: TEamvalchn.rtf

Amazon.com and Internet Jurisdiction
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A 5 page paper discussing Amazon.com's international operations and legal problems that the company potentially could become entangled with as Internet law continues to change. Amazon operates 9 sites (US, UK, China, etc.) and likely is bound by the laws of the country in which those sites are located. Jurisdiction changes have been occurring since an Australian court decided in 2002 that the site of injury imposed by a US site owner was Australia. Bibliography lists 6 sources.
Filename: KSebizIntLawAmzn.rtf

Amazon.com Case Study
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This 6 page paper answers specific questions regarding Amazon and its market. The questions include consideration of how or why Amazon have been a successful online retailer, whether or not Amazon customers also use other sites to shop for books and CDs, what aspects of customer services have aided Amazons development, why high turnover does not necessarily result in higher profits, the differences between an online and a bricks and mortar experience and the potential problems Amazon.com may face as they continue to expand their product ranges. The bibliography cites 10 sources.
Filename: TEamazonmark.rtf

Amazon’s Back-End Structure
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A 3 page paper examining the design and structure of Amazon’s back end, which underwent substantive change in 2001-2002. After adding Excelon Corp.’s ObjectStor database, Amazon greatly increased its ability to fulfill customers’ orders and provide them with current product information. Bibliography lists 4 sources.
Filename: KSitAmazBack.rtf

An Analysis of Two Websites: G20 and Houra
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A 5 page paper which discusses two different websites and then analyzes them, also comparing and contrasting them. The websites are G20 at http://www.g20-livraison.com and Houra at http://www.houra.fr. No additional sources cited.
Filename: RAg20houra.wps

An Evaluation of an Organizational Web Site
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This 7 page paper examines the web site called Accuracy in Media at http://www.aim.org . The paper contends that the site is inherently conservative but passes itself off as a neutral organization. Bias in media is discussed. No bibliography.
Filename: SA403web.rtf

AN OVERVIEW: AT&T WIRELESS AND THE INDUSTRY
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This 15-page paper offers an analysis of the wireless industry and the part AT&T Wireless plays in it. Topics discussed include an overview of the U.S. economy, an overview of the wireless industry from the perspective of Porter's Five Forces and an analysis of AT&T Wireless, its background and competitive strategy. Bibliography lists 8 sources.
Filename: MTwirove.rtf

AOL Time Warner Merger
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A 10 page paper that discusses the merger of these two huge corporations. Here was a merger like no other. Not only was it the largest merger in history, it was the first merger of a bricks-and-mortar corporation and a cyberspace Internet corporation, which created a new kind of company that crosses several industries. This paper provides background information on each corporation and the benefits that each company gained from the merger and the potential benefits for the consumer. The writer also discuses why the two companies wanted to merger. The conditions of the FTC and FCC approvals are outlined along with the conditions from the European Union. Bibliography lists 9 sources.
Filename: PGaoltwr.rtf

Application Architecture for DEF Corporation
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A 5 page continuation of KSitInfoSysChng.rtf. After establishing the needs of users of DEF Corporation's IT system, ABC Consultants are ready to propose changes to the current system. The purpose here is to discuss application architecture. The decisions leading to the final form of application architecture should be straightforward, providing (1) the analysis phase was thorough and documented well; (2) the network is adequate; and (3) the application architect works from a tactical vantage with a strategic perspective. Bibliography lists 4 sources.
Filename: KSitInSysChngCon.rtf


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